PURE Pils

Big aLICe Brewing — PURE Pils (New York Pilsner) | SLOBs Collaboration

One brew. One chance. When it's gone, it's gone.

Brewed in collaboration with the Seneca Lake Order of Brewers (SLOBs), PURE Pils is a special one-time release celebrating—and helping protect—the pristine waters of New York's Finger Lakes. Crafted with 100% New York-grown malt, locally developed New York hops, and the crystal-clear waters of Seneca Lake, this crisp pilsner is a true showcase of New York agriculture and brewing.

Pouring brilliant gold, PURE Pils opens with aromas of fresh bread, light honey, and delicate floral hops, followed by a clean malt backbone, subtle herbal spice, and a refreshingly crisp, dry finish. Best of all, this beer will only be brewed once, making it a must-have for craft beer collectors and pilsner lovers alike. Don't miss your opportunity to experience this unique collaboration before it disappears forever.